Monday, December 10, 2012

Low-cost Brand 'Formule1' Launched in Ahmedabad by Accor

Budget holiday makers who are looking for cheap flights tickets or have already booked their tickets on flights scheduled for a landing in India will have an added option to consider while deciding on their accommodation pick!

Those tourists who have Gujarat on their tour itinerary of India can choose to their book rooms at the newly launched 'Formule1' in Ahmedabad, the coastal state’s major commercial hub. The hotel has been launched by Accor, a European operator that owns brands like Sofitel, Pullman, MGallery, Novotel, Suite Novotel, Mercure, Adagio, ibis, and Formule 1. The group’s properties range from luxury to budget.

Earlier in the year, Accor launched its low-cost brand 'Formule1' on the outskirts of Delhi, India’s capital, offering cheap alternative to visitors in the region. Similar property is scheduled to be established in Pune, next month.

The hospitality group aims to offer basic comfort at the best of prices for domestic and international tourists booking flights tickets and landing in India. The management of the chain believes that destinations like Ahmedabad hold great potential and the budget pad will surely attract customers there.

As of now, the group has 19 hotels with 3780 rooms and two convention centres in India and looks to cater to all kinds of tourists and business travellers who grab tickets deals on flights to the country.

'Formule1' in Ahmedabad is a 132-room property and is located away from the city's central business district (CBD). The location allows it to offer competitive tariff to international tourists picking up tickets deals on India bound flights.

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